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There is no denying the fact that every business organization is established to make profits. As the total revenue generation determines the overall profitability of an organization, increasing revenue is important to escalate profits. Drupal is a top-notch content management system (CMS) that bestows websites with the capability to achieve organic growth and multiply revenue. This is precisely why most businesses are reaching out to Drupal companies for building sites powered by the phenomenal CMS. This blog will delve into revenue growth with Drupal’s roadmap.
Understanding Drupal’s Unfathomable Potential for Web Growth
Drupal enjoys the stature of being among the most admired content management systems worldwide. It is utilized by all types of organizations irrespective of their size and type. With the versatile platform, they create dynamic and engaging e-commerce platforms, websites, and social networking sites. Drupal’s true power lies in its modular architecture, customization capabilities, and potential for expansion. Drupal websites can accommodate increasing traffic seamlessly and support business growth. Besides, the highly active Drupal community relentlessly introduces new updates, features, and modules in alignment with the changing technological landscape. This ensures that organizations based on Drupal get to leverage cutting-edge technologies to captivate the hearts of consumers and experience a regular boost in their revenue.
If you wonder how exactly you can achieve revenue growth with Drupal’s roadmap, the forthcoming section will help you get familiarized with it.
5 Incredible Ways in Which Drupal Promotes Revenue Generation
Multiple websites
Companies often deal with a diverse customer base. Communicating with a variety of customers with different expectations and product preferences from a single site becomes challenging at times. With Drupal, you can create multiple websites specially designed for particular customer groups.
This saves you from losing customers just because they didn’t feel an instant connection with your business website. Once you start addressing the needs of different customer groups through dedicated websites, your revenue and profits are likely to witness a boost.
Visually pleasing and fresh content
Content is everything and we are surrounded by it all the time. Whenever you do a Google search, what you come across is content. Visually pleasing, authentic, thorough, understandable, and fresh content attracts customers and prompts them to respond to the call to action. This in turn boosts revenue. With a phenomenal CMS like Drupal, even a non-techie can effortlessly update and manage website content.
Fabulous user experience
An impressive and user-friendly website works wonders in increasing revenue. If visitors find it challenging to navigate through your website, they’ll end up frustrated and eventually leave. In stark contrast, if they have a smooth experience with your website, they will be more likely to make a purchase and revisit.
Drupal offers numerous modules and layouts to create captivating, intuitive, and nimble websites that visitors cannot help but fall in love with. With its responsive design capabilities, you can make your website mobile-friendly and cater to the needs of mobile users. Sounds great, doesn’t it?
Effective SEO suite
Search Engine Optimization is the key to ranking well on search engines, boosting website traffic, and increasing revenue generation. Drupal is equipped with an effective SEO suite that makes it easy for you to secure a top rank on search engines like Google. It is power-packed with phenomenal features including XML sitemaps, page speed optimization, customizable meta-tags, and multilingual capabilities.
Practical data analysis
Monitoring website performance persistently is imperative to ensure a consistent stream of increasing revenue. If you leave your site unchecked, the stakes can be quite high as unaddressed issues can contribute to a high bounce rate and loss of revenue. Drupal understands the importance of monitoring website health for revenue generation.
So, it offers a variety of analytics tools and modules including Google Analytics, to help you tap into valuable insights about customer behavior, preferences, conversion rate, and revenue. These can help you identify pain points that impede your site’s performance, address them, and optimize your website.
Now, let’s delve into some Drupal features that are highly potent for accelerated growth which in turn boosts revenue generation.
5 Fabulous Drupal Features For Accelerated Growth
E-commerce capabilities
If you belong to the e-commerce industry or plan to become a part of it, Drupal Commerce can help you generate a robust e-commerce platform capable of optimizing conversions.
Multilingual support for International reach
If you aspire to expand your business’s wingspan globally, Drupal can work wonders in helping you accomplish your goals. With its multilingual support, you can effortlessly connect with people from different countries and prompt them to turn into your valuable customers.
Exceptional scalability and performance
As your business grows, your business website will attract increasing traffic. Drupal’s exceptional scalability and performance make your site capable enough to handle increasing traffic in a hassle-free manner.
Content flexibility
With Drupal, you can create and publish content in multitudinous formats and languages. This acts as a gateway for your business’s international growth.
API-driven integration with third-party tools and software
One of the major reasons why most companies prefer Drupal is that it offers API-driven integration with third-party tools and software. If your website requires third-party applications for its top-notch functioning, Drupal is unarguably a great choice for you.
Irrespective of the size of a company, one thing that plays a pivotal role in determining its success is how engaging visitors find its website to be. After all, we live in a digital world where a majority of people judge a business’s potential through its site. The more engaging a business website, the more traffic it attracts, and the more revenue generation. The next section elucidates 4 actionable tactics for maximizing user engagement with the unmatchable CMS.
4 Fruitful Tactics For Maximizing User Engagement With Drupal
Personalization
Using Drupal’s personalization features you can deliver tailored content, offers, and recommendations to website visitors depending on their browsing history, individual preferences, and geographical location.
Interactive content
Interactive content engages users like nothing else. Quizzes, polls, and surveys are some forms of interactive content you can utilize to make the experience exciting for the visitors.
Phenomenal user experience
Nothing beats a phenomenal user experience in terms of enhancing engagement and increasing revenue. Your site’s load time, content, ease of navigation, and design aesthetics together shape the user experience. So, don’t forget to pay attention to these parameters. If you wish, you can contact a reliable Drupal company to handle things for you.
Integration with social media
Social media has become an indispensable part of our lives today. Almost all of us, irrespective of our age groups, have social media accounts. By providing social media sign-in and sharing options, you can easily capture the attention of visitors and prompt them to do business with you.
We have come far in discussing how Drupal can boost revenue generation and benefit your organization. But, how to analyze Drupal’s impact on your business? Wish to know that? Let’s dig into it.
3 Ways to Measure and Analyze Drupal’s Growth Impact
Measurement of organic traffic
An increase in organic traffic is a direct indicator of your enhanced customer reach. As your search engine ranking experiences, a boost, you’ll see an increasing number of consumers visiting your website. You can measure organic traffic with tools like Google Analytics and examine how Drupal is benefitting your site.
Analyzing the conversion rate
To identify how Drupal impacts your conversion rate, you can measure the conversion rates of your key performance indicators including email sign-ups, sales, and form submission.
Evaluating the bounce rate
Your site’s bounce rate directly reflects user engagement. A high bounce rate indicates that the visitors don’t find your site appealing. Whereas, a low bounce rate highlights that your site effectively captures customer attention.
Let’s Wrap Up
It is easier to achieve revenue growth with Drupal’s roadmap. The CMS is equipped with numerous features that empower it to enhance business revenue and profits. E-commerce capabilities, incredible sustainability and performance, and content flexibility are some of them. Besides, Drupal also enhances user engagement through personalization, interactive content, and social media integration.
If you also aspire to leverage it to enhance your profits, LN Webworks can assist you with the process. With our unparalleled services, we have established ourselves as one of the most trusted Drupal development companies today. Once you invest your trust in us, we promise you won’t suffer even a twinge of regret at your decision. So, without waiting any longer, contact us today.
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LN Webworks
Your Drupal Solution PartnerLN Webworks have championed open-source technologies for nearly a decade, bringing advanced engineering capabilities and agile practices to some of the biggest names across media, entertainment, education, travel, hospitality, telecommunications and other industries.